Our Story...In an equestrian supplement market increasingly saturated by second-rate dietary products, we have found that little attention had been placed on providing scientifically backed quality products to the end customer. Many of our competitors are using substandard ingredients and/or have been misleading consumers about the benefits of their products. This not only disenchants their customers, but can negatively impact our industry.

Fortunately, we provide our customers with only the best, most consistently nutritious products on the market. Our research shows we are the only equine nutrition company that uses manufacturing facilities designed, and used for, human consumption food products. Our facilities are all FDA-approved, our ingredients are all human-grade quality, and many are even kosher. We take the time and expense to test each lot to ensure that our finished product meets our exact specifications - every product, every time! And, we substantiate our product line with advanced food science, an attribute that we believe other manufacturers do not, and can not replicate.

Our Proprietary Customer Kare™ Program

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